Product Optimization
Products are systems. I help you see what your product actually is, and what it should be.
When I built Stew's Garage, everyone saw an auto shop. I saw a platform: six service tiers from one infrastructure. That product instinct is what I bring to your company.
Most product problems aren't feature problems. They're framing problems. You're building the right features for the wrong product definition, or you're so deep in the day-to-day that you can't see the platform underneath your product. I help you step back, see the real structure, and make the product decisions that create leverage, not just the ones that check boxes on a roadmap.
This work draws on natural product instincts combined with platform thinking. I'm not writing code or designing interfaces. I'm helping you see what you're actually building, who it's really for, and what the highest-leverage next moves are. The result is a product strategy that compounds instead of just accumulates features.
How We'll Work Together
Reframe what the product actually is. Look past the feature list to find the platform, the system, or the model that creates real leverage
Identify the highest-leverage moves. Not everything on the roadmap matters equally, and the right framing changes which features are urgent vs. which are noise
Build the decision framework so your team can make product calls with the same clarity after the engagement ends
- 1Reframe what the product actually is. Look past the feature list to find the platform, the system, or the model that creates real leverage
- 2Identify the highest-leverage moves. Not everything on the roadmap matters equally, and the right framing changes which features are urgent vs. which are noise
- 3Build the decision framework so your team can make product calls with the same clarity after the engagement ends
Frequently Asked Questions
Ready to See What You’re Really Building?
Tell me what's not working. I'll tell you what I see.